HOW TO ADVERTISE ON WECHAT?

 

WeChat, as one of the most popular instant messaging social software in China, currently has more than 1.1 billion monthly active users. In the past, QQ was a social product for young people, and user groups are mainly the low age group and students. WeChat has realized the real sense of “taking all” the young and the old. WeChat is almost the standard configuration of mobile phones. Every day, 45 billion messages are sent out from WeChat, and 410 million video calls are successful. WeChat has replaced SMS and phone calls and become the biggest social tool for Chinese people.

People usually define WeChat as social software, while Tencent’s internal definition of WeChat is that WeChat is the ID that leads to the Internet world. To put it simply, WeChat is your ID card for surfing the Internet. In WeChat, you can fulfill all the needs of life, such as socializing, traveling, eating, drinking, reading, paying and so on. The most horrible thing is the official account. Now almost every government department and enterprise has launched official account service. WeChat has become the office of government departments and the business hall of enterprise.

“If WeChat is a person, it must be our closest friend, because we spend so much time on WeChat ”–Zhang Xiaolong(Founder of WeChat)

Due to the unique advantage of WeChat, many enterprises focus on WeChat, because one of the most effective strategies to achieve the brand goal is to directly enter the most popular platform in the region.

ADVANTAGES OF WECHAT MARKETING

High information reception rate

The effect of network marketing is positively related to whether the pushed information can reach the user terminal accurately. In the process of Weibo marketing, Weibo released by businesses are easily submerged in the user information flow. But WeChat is not so, as long as users follow the official account of the enterprise, each message is sent in the form of push notification, thus ensuring that 100% of the information can reach the subscriber’s mobile phone.

High information exposure

From the audience’s reception rate of information, the reception rate of information is not equal to the exposure rate of information. For example, a lot of e-mails are directly sent to the dustbin or deleted without being opened for reading. However, WeChat has strong reminders, such as ring tones, notification centers, corner markers and so on. In this way, the information pushed through WeChat has a high exposure rate. If the information to be pushed is optimized, it can basically achieve 100% high exposure.

Clear user positioning

WeChat is convenient in communication. In order to increase the number of fans, businesses will send out a lot of bait to induce users to actively subscribe. In this way, the accuracy of increased fans is very high. In addition, WeChat official account can group users through the background and use big data to do marketing.

Various contents forms

WeChat supports text, voice, picture, video, etc. when pushing messages, rich graphic information can further shorten the distance with users, and the user’s experience is improved.

The first step to starting your own WeChat business is creating an account. In addition to being able to create a personal profile, WeChat also offers the option of opening an official account through which the company can increase its brand awareness and engagement with customers. In addition, it is also possible to create real advertising campaigns. Therefore, there are many foreign brands use WeChat as the main portal for their advertising.

There are 2 types of official accounts the service account and the subscription account:

Service accounts appear in the “chat” section like any contact. As a result, they offer greater visibility than subscription accounts, however, only four posts per month can be published.

The subscription accounts are grouped in a sort of folder called, precisely, “subscription” visible in the “chat” section of WeChat. Through this type of account, you can send your followers more than one push notification per day.

The second step is to create your brand mini program. Compared to app and official account, “No installation, no space, no push message” has become its obvious advantages，only retaining the most basic functions, and the user operation is more targeted. Users can use mini program to buy takeaway food, hire shared bicycles, and let users do anything that can be reached at hand. By providing more convenience for users, to improve the user experience, and then increase the user’s favor for the brand.

The third step is to create a brand video account. With the help of WeChat’s traffic pool, official account and social relations chain of friends circle, WeChat’s marketing system has been further improved. Based on the acquaintance relationship chain in the circle of friends, the video account will actively push the content to users, their acquaintances, and even their acquaintances’ acquaintances. This kind of social attribute is conducive to brand promotion, content output, accurate user selection, and more extensive private domain traffic and influence.

In addition to using official account, mini program and video account to build corporate image, enhance brand influence, etc. WeChat advertising is an effective way to boost followers, however, this form of advertising is only available to companies with a WeChat official account.

WeChat platform is an important place for advertisers to attract fans. How to advertise on WeChat is a matter that every media people is thinking about and acting on. First of all, you need to understand the forms of WeChat advertising, it will definitely make people feel impatient to advertise in only one place over time.

Reading articles and browsing the WeChat moment are the main behaviors of WeChat users besides chatting. A user browsing moment 10 times a day on average, and the articles read each month add up to the thickness of one book. According to these characteristics of users, WeChat advertising mainly has the following types:

WECHAT MOMENT ADS

WeChat moment advertising is based on WeChat ecosystem, which is displayed in user moment in the form of original content similar to friends’ words. By integrating the billion level high-quality user traffic and using the professional data processing algorithm, WeChat moment advertising provides a unique internet social promotion and marketing platform for advertisers in China.

At present, WeChat moment advertising supports the following forms:

Regular advertising——Making one advertisement just like sharing something in WeChat moments.

Basic card advertising——Integrating the outer of ideas into one card.

Label card advertising——Using tags to display key information to accurately attract interested users.

Action card advertising——The action button is displayed on the outer of the card to guide the user’s next action.

WECHAT OFFICIAL ACCOUNT ADS

WeChat official account advertising is based on WeChat public platform ecology, in the form similar to the article content of official account displays on the bottom of the article, the middle of the article, and other forms are mutual advertising, video Pre-rolls, returned commission goods advertising.

WECHAT MINI PROGRAM ADS

WeChat mini program advertising is based on mini program and mini game ecology, which uses professional data processing algorithm to make advertising system achieve controllable cost, considerable benefit and accurate touch. The ad space is in the mini program page, and the actual dispaly position is determined by mini program traffic owner, so the traffic scene is rich and diverse. Support for advertising space has mini program banner advertising, incentive advertising, interstitial.

For more information on advertising types and Chinese market, please go to http://www.winoutinchina.com/

The digital marketing platform established by Shenzhen ZVKV Technology Co., Ltd. was officially launched recently

 

image from  Kyodo News

After nearly half a year of continuous adjustment and improvement, Shenzhen ZVKV Technology Co., Ltd. has built a one-stop digital marketing platform - “win out in China” for overseas small and medium-sized enterprises. “win out in China”, this high-quality English digital marketing platform built by Chinese specially for overseas enterprises is rare in China.

 

As the Chinese people's economic ability has been greatly improved, high quality of life has become a pursuit of people. According to Bain & company's report, since 2012, more than half of the growth of the global luxury market has been contributed by Chinese consumers. Until 2018, Chinese people's consumption of luxury goods reached 770 billion yuan, becoming the world's largest buyer of luxury goods. The strong consumption power of the Chinese people makes many international luxury brands have more confidence in the Chinese market and speed up the opening of new stores. In addition, the huge domestic demand of the Chinese market has also attracted many enterprises to expand business in China.

 

In this background, “win out in China” website is born. It mainly includes digital marketing services, China online store or website construction services and a series of value-added services. Its main purpose is to help overseas enterprises establish a good corporate image in China and promote products and services, so that more Chinese consumers can understand it better.

 

Among them, digital marketing services include search engine marketing, search engine optimization, social media promotion, video advertising, image advertising, online influencer marketing, press release, which are the most popular promotion modes in China. Search engine marketing includes Baidu SEM, Sougou SEM, 360 SEM; China's popular social media is WeChat, Weibo, Douyin, Zhihu; video is Youku, Iqiyi, Tencent, and photo ads are launched on Sina, Sohu, Tencent and NetEase which are four major portals in China. In addition, each promotion mode is equipped with detailed solutions to facilitate advertisers to understand the specific process of advertising. For the final choice, advertisers can directly communicate with the experts in charge of marketing.

 

However, for enterprises that want to build Chinese websites or online stores, they can directly send their needs to Shenzhen ZVKV Technology Co., Ltd. by email or telephone, in the shortest time, they can avoid language barriers and have Chinese versions of websites or online stores, so that Chinese consumers can more intuitively understand their products or services. Of course, the needs of each enterprise at this stage are not the same. Maybe this enterprise is worried about finding suitable and reliable Chinese distributors, while another enterprise is hesitant to choose which China online influencer to cooperate with. No matter what kind of business needs, it usually can be found on “win out in China” website, whose purpose is to help overseas enterprises develop their business in China.

China Watch Mobile Phones – Leading current and Overstep Vogue

In recent years’ some technical movies, I believed that everybody may see the similar scene: the agent keeps a secret communication with peers, carries on the phantom surveillance through the wrist watch, or inquires each kind of material, it just like the agent’s dedicated high-tech equipment. It makes many young people full of fascinating to this kind of high-tech watches, such as watch mobile phone.

At present, China’s cell phone in the creative of the appearance and the production process always has been the first class in the word. This year each big brand China Cell phones manufacturer is simultaneously released the watch mobile phone, let the attention to the China watch mobile phones reached the highest level ever.

Watch Mobile Phone, as the name suggests, it has the watch’s appearance and cell phone’s function, or we can also say, it is a cell phone which has made into a wristwatch’s appearance. In the ePathChina electronics online store, there are many types of Dual SIM Dual Standby’s watch mobile phones. They have 1.3-2.0 inch HD touch screen, Bluetooth, and also with a high-pixel camera, supports micro SD expansion, and most of them support 850/900/1800/1900 these four bands.

For example, EPC_MCP_107 this watch mobile phone come from ePathChina online shop, is a stylish sports watch mobile phone has a dynamic appearance. It can support the Bluetooth stereo music player, also support MP3, MP4, audio and video playback, FM radio, it has intelligent voice dialing function, intelligent voice instruction function and so on. Compared with the former watch mobile phone, the greatest different lies in the size of this type of watch mobile phone is smaller, wears on the wrist feel very natural, is similar with the ordinary sports wristwatch. This cell phone watch also has a waterproof function, it can be used in the more severe environment, and even if it falls into the water it doesn’t matter. If you purchase this EPC_MCP_107 watch mobile phone, ePathChina.com will free send an upscale stereo Bluetooth earphone and 512 Mb Mini SD memories Card to you, this is excellent value for money.

ePathChina.com EPC_MCP_189, this is a steel touch screen watch mobile phone, which comes from ePathChina wholesale electronics online store. It supports GSM 850 / 900 / 1800 / 1900 MHz Network Frequency, and can be used in every country. The stainless steel design make this phone has a strong metallic sense, it suitable for many male customers. Top grade hardware configurations, powerful multimedia features, complimentary Bluetooth headset and two lithium batteries, and it just cost $131. It is worth purchasing.
Women watch Cellphones
Epathchina.com EPC_MCP_174, this is a Women Cell phone watch, is very popular among the female friends. It also is one of the best-selling mobile phone in ePathChina online store. Compact and delicate appearance designs, complete functions, whether you buy this kind of phones to send as gift to friends or for ourselves seems quite grade and taste.

If you want to learn more about the wrist watch mobile phone information, welcome to ePathChina.com China Wholesale Electronics Online store. There are all kinds of watch mobile phone waiting for you to buy and collect.

Article sources: http://www.blog.epathchina.com/2010/08/04/china-watch-mobile-phones-leading-current-and-overstep-vogue/

Taipower T50 widescreen touch RMVB

The same touch as IPHONE! Taipower T50 with a new generation of perfect ratio widescreen touch RMVB player.MP4 player Adopt the most advanced multi-point touch screen, capacitive touch screen. Equipped with standard ultra-WQVGAMP5 resolution 16:9 wide-screen TFT LCD, can enjoy the perfect film and video full screen, without trimming or black side. Direct broadcast RMVB / RM / AVI / FLV, such as video, combining smooth switch mobile user interface, according to your finger gesture to control the operation of all the T50, so that you can enjoy whim in between the music and movie videos. High-quality dual-core architecture, support for dual-lossless FLAC, APE, TTS voice learning entertainment features,MP5 plus 8.9 mm ultra-thin, ultra-smooth metal simple design, so that this Taipower T50 become fashionable RMVB player of the new standards. Now the prices listed only 4 G/599 yuan, cost-effective superior, a cause for concern.

ePathChina Online Shop Purchase Order Process

www.epathchina.com - The new online shop system of EPATHCHINA LIMITED, with the new style interface, our new online shop provide abundant electronics products which include MP4 Players, MP4 Player Watches, MP3 players, MP3 Player Watches, Digital photo frames, Digital Cameras, Digital Camcorders, Car MP3 players, MP3 Sunglasses, Car FM transmitter MP3 Player, GPS Navigation, Car Electronic, Car DVD Players, Car Video, Car Audio, Portable DVD Players, USB flash disk, Bluetooth products, Security Cameras, Surveillance Equipment, Walkie Talkies, Jammers, Video Door Phones, DVR Cards Systems, Wired CCTV Camera, Wireless Camera Sets, Wireless Receivers, TCP/IP Cameras, Security Cameras, Computer Accessories, iPod&iPhone Accessories, MP3&MP4 Accessories, Games Console Accessories and so on. On our online shop system, all the products information, product price, sample price, discount price are listed here. Worldwide customers can purchase order online here.

The online purchase order processing is below, for your reference:

1. Register on www.ePathChina.com, this is Free.

2. Login onto the ePathChina online shop web system. Browse on the website and search your interested products, if you confirm a product, you can click the "add to cart" or "buy now" button, and go to the "What's in My Cart" page which list all your selected products, quantity, price and sub-total price. And you can adjust your order product quantity or you can remove the product from your cart if you change your mind. If you want to remove a product from your cart, select the "remove" checkbox and click the "update" button.

3. You can "Continue shopping" and select more product to your cart.

4. When click the "Check out" button, the next page is "Delivery Information" which list all the applicable shipping methods options and relevant shipping charge. And, you should confirm your shipping address here.

5. When select the shipping method and click the "Continue" button, The next page is "payment information". Here list all the applicable payment methods as Paypal, Bank Wire Transfer, Western Union, you can select one of the payment option to make the payment. On this page, you should confirm your billing address.

6. The next page is "Order confirmation" page, you should confirm your order product, you shipping address, payment method information here. "Confirm order", finish the order making process. And, an order invoice will be sent to your E-mail.

7. If you have no other question, you can go to make the payment now. After we confirm your payment, we will send mail to your mailbox to confirm your payment, your order and shipping address.

8. Order package shipping out, we will send you an online tracking number which you can trace your order package on the courier online tracking system.

During the orderring process, if you have any question, please feel free to contact us via writting email to us, chat on MSN/Skype, live chat, or call us by telephone directly, any way is OK.

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China Electronics Wholesale - Discount Electronics Wholesale From China!

DC500T 12.0Megapixel Digital Camera

DC500T - A high performance Digital Camera and camcorder with multiple function, it can bring you nice photo taking experience. With the 2.4 Inch TFT LCD screen and 5.0 Mega pixel CMOS imaging sensor, the Max. Resolution is 12.0Megapixel(interpolation). The built in internal memory is 32MB and you can expand the memory via MMC/SD card up to 2GB.

This DC500T Still Camera contains variety accessories as Wide and Angel Lens, USB cable, TV cable, Carry bag, USB DC adapter, Li-on battery, Tripod, Travel charger, gift box, CD software driver and user manual.

The Camera and all the accessories are included in a beautiful gift box. With these accessories, you can own multiple functions. The beautiful applied carry bag contains the camera and all the accessories. For using this removable screw-mount 0.5x wide angle lens, you can take wide angel pictures and improved macro shots. Via USB cable, this Digital Video Camera can easily connected to the PC and transfer files and easily drag and drop the images from USB portable disk to the desktop. Put the Li-on battery in the travel charger and connect to USB DC adapter, you can recharge the digital camera easily. This China Digital Camera contains a buit-in TV-OUT device which designed for easily transferrring images to your TV via TV cable, that allows you to play slide shows and AVI movies for quick and easy viewing right at your TV screen. Via Tripod, you can adjust your camera position and photo taking environment.

More detailed specification of this DC500T China digital camera and Camcorder, please visit our online shop website. China electronics wholesale, we can supply many other discount electronics producs as Digital Camcorder, Digital photo frame, Car DVD Player, Car audio and video device, MP4 Players , MP4 Watch and so on....

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ePathChina Online Shop - China Electronics Wholesale

Good news! ePathChina's online shop web site is upcoming. With the new style interface, our new online shop provide abundant electronics products which cover three major categories as Consumer Electronics, Car Electronic series products, Security & Surveillance Equipment.







Consumer Electronics products is the most hot-selling here. The main products include MP4 Watch, MP3 Watch, PMP, MP4 Player, MP3 Players, Digital Photo Frame, cellphone, Car MP3 FM transmitter, Portable DVD Player, MP3 sunglasses, Digital Camera, Digital Camcorder and all kinds of fashional consumer electronic products. Car Electronics products are the new fashion products here. It include car video monitors as Headrest Monitors, Roof Monitors, Mirror Monitors, Sun Visor Monitors, Car Stereo System, GPS navigation, Car DVD player, and other electronics gadgets which suitable for car using. Security & Surveillance Equipment products which is our new project. here, we can supply DVR, CCTV cameras, Wireless camera sets, TCP/IP cameras, Security Camera Lenses, Walkie Talkies, Jammers & Security, Video door phones. Here, we will keep on updating all of products on our online shop web system. You will see the latest product at any time. Electronics Wholesale, using our online shop web system, placing orders is very easily an freely. Anyone can register with ePathChina and start ordering right away. If you need a price quote, simply log in and view the sample price, wholesale prices and break prices. The prices you see are the real latest prices. You can also preview the shipping options and costs during the order process. Before you confirm your order, you will see the total price including shipping charge in the summary page.You can make changes or cancel at any time during the checkout steps.

I also introduce some hot-selling products here. It is MP4 Player, MP4 Watch, Digital Camera, mp3 player, Digital Photo Frame …

Want to see beautiful and favourable price electronics from China?

China Electronics Wholesale - Discount Electronics Wholesale From China!